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### I was there when many of the templates were born
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### I watched Advice Animals become a thing
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### ... and now I'm watching the world change
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[Sauce](https://www.youtube.com/watch?v=tzD9OxAHtzU)
- /br:::: skibiri d̪õm d̪õm d̪õbijɛsʲɛs skibiri d̪abl̩d̪m ni ni/
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### I think memes are a rich communicative field
- ... which are just as worth of study as any others
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### 'Linguistics of Memes' had a branding problem
- "Oh, I'm not into memes, but I'm really interested in TikTok audios!"
- "I want to do my project on uwu, but that's... not a meme?"
- New phenomena arise every day that aren't memes, but are *memetic*
- *Where on earth do we draw the line?*
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# What is a 'meme' anyways?
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### The Dictionary Definition
> A **meme** is an idea, behavior, or style that spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme [Wikipedia](https://en.wikipedia.org/wiki/Meme)
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### Key Components
- Idea or Behavior
- Viral spread
- Culturally grounded
- Carries Symbolic Meaning
- **What else acts like this?**
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### Viral Ideas, Carrying Meaning in Cultures
- Memes (duh)
- Physical Actions (e.g. planking, flossing, peace signs)
- TikTok Trends and Audios
- Aesthetics and Leitmotifs (e.g. deep frying, meaningful fonts)
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### Viral Ideas, Carrying Meaning in Cultures (cont.)
- Paralinguistic Stuff: Emoji use, Keysmashing, SpOnGeBoB TeXt
- Interaction patterns (e.g. "That'll be $69.42" "Nice.")
- Dogwhistles (words that subtly reveal affiliation with a group/ideology)
- Culturally Specific Words (e.g. 'gg', 'any %', 'hotep', 'pov')
- **All of language!**
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### All language is memetic!
- Idea or Behavior
- Viral spread
- Culturally grounded
- Carries Symbolic Meaning
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### The Scope of this class is Large
- You're looking for ideas or behaviors, spread virally, within cultures, with meaning, on the internet
- ... and you'll use linguistic analysis on them
- *One Handy Rule: Try to choose things that are considered 'non-standard' usage of language*
- **The world is your oyster, and anything's a meme if you convince me**
- This means I want to see lots of interesting new stuff!
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### You'll be looking at 'Linguistic Forms'
- This is a wildly broad term
- Words, pronunciations, memes, meme templates, paralinguistic stuff
- Basically anything which carries meaning and is linguistically analyzable
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# What is Will's Problem?
- (I mean, one among many)
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### To quote a student's CAPE evaluation...
- # *"His memes are kind of old"*
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### This is a known issue
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### ... and all language is always changing
- 'You never step into the same river twice'
- In fact, I'll be making an effort to use millenial memes and language to prove this point!
- ... but memes move fast!
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### Remember this?
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### This presents a problem
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### "How the heck can I teach a class on emerging and new language, when I don't speak the modern dialect?"
- The answer?
- ## With your help!
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## How are we doing this class?
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### This class will be different from any I've ever taught before
- Generally, I'm telling you all how the world works
- How language works, how computers work, how phonetics, phonology, morphology, or hearing works
- I give you information, you give it back to me on tests
- You'll work through problems, and try to arrive at 'the correct answer'
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### That will not work here
- I know about my era of memes
- I am incredibly online
- I know how language works
- I don't know exactly how memes work lately
- I don't know how your parts of the internet work
- There is no 'right answer' that you can be tested against
- Not like there's a textbook for this
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### This is unlike any other class in the department...
- Except one
- **This is kind of a Field Methods class**
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### Field Methods
- The professor sits down with a group of students and a speaker of a language that *they don't know*
- The professor teaches the students *how to find out* how the language works
- ... and they all study the language *together* by talking with somebody who knows the language
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### I'm going to give you tools and structure
- Elements of linguistic analysis and linguistic theory
- ... with a specific mind towards concepts which I think are meaningful here
- ... and with examples in my old school understanding
- I'll give areas for us to focus on each week
- ... and questions I think we'll learn things from asking
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### You all will do the analysis and bring the data
- You'll apply what we're talking about to the online communication in your lives
- We'll be there to help, but *you have the data*
- You'll take the analyses deeper
- Your final project will go beyond what we've done in class
- You'll focus on a specific area
- Maybe a site, a community, an interest group, a kind of meme, something that's interesting to you!
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### Together, we'll learn how *this* language works
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### This makes this class very different than the norm
- I'm depending on you all as much as you're depending on me!
- **We're on the same team!**
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### Grading will be weird too!
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### This is a contract
- I am giving you the power to determine your own grade
- You are giving me and your classmates good work in return
- 'Blowing off' the class is a jerk move, please respect our community by putting in effort, or leave it
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# Our roles
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### My Roles
- To teach you how linguists analyze the parts of language relevant to memes
- To present you all with discussions and activities which will help us engage with the language of memes
- To create a structure for the course and ensure a safe environment for learning
- To guide you through difficulties you'll face on the path
- To evaluate you on your effort, participation, and engagement with the problems at hand
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### Your IA's Roles
- They will help guide you in your analyses and offer suggestions and feedback
- They will be a resource in between classes
- They'll help me to evaluate your effort, participation, and engagement
- They'll help me to maintain a safe space in our classroom, virtual and otherwise
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### Your Roles
- You will participate, coming to class sessions, chatting in Discord, asking questions, and engaging with the activities
- You'll prepare for class sessions, finding and bringing memes and examples from your daily life, and completing the discussions
- You'll interact with your group members during class and during your final project, and stay home when you're sick.
- You'll be kind, considerate, and build and maintain our classroom community
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### You should probably choose a different class if...
- You won't be able to regularly attend class sessions
- Podcasting is not an option for much of what we're doing
- You'd rather not work in groups and participate in discussions
- Don't be deadweight for your group or in the class
- You have a deep innate desire to be an edgelord
- Kindness should motivate you, not desire to troll or harm
- You don't really care for memes or the internet
- You have a pun allergy
- ... some of my puns will be apollen!
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# Our plan
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### Week 1: Building Community
- What are we doing here?
- What kinds of memes are and aren't welcome in our classroom?
- Who are we working with, and how will we do this ethically?
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### Speaking of community
- Start finding groups in Discord and Canvas
- Feel free to post a 'Seeking' ad if you'd like to take a leadership role or advocate for an area of study, or just chat with folks and find kindred souls
- Be kind and welcoming, damnit
- You can change groups later, that's fine!
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### Week 2: Are Memes Linguistic?
- Does this stuff actually make sense as 'language'?
- What are grammaticality judgements?
- Can memes and new language be 'grammatical' or 'ungrammatical'?
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### Week 3: Form and Memeing
- How do we find meaningful chunks of words in language?
- How does this relate to memes and new language and behavior?
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### Week 4: Generalization and Mememorphology
- What meaningful 'chunks' exist within memes?
- How can we take advantage of these chunks of form and meaning to make new memes?
- Do linguistic ideas of productivity and creativity make sense here?
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### Week 5: How do new memetic ideas develop?
- How do new words and templates happen?
- How do new chunks of memes and words happen?
- How do these things evolve over time?
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### Week 6: Meaning and memes
- How do we think about meaning in language?
- Do linguistic understandings of meaning play a role in our understanding?
- What do these things 'mean' anyways?
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### Week 7: Project Prep and Intro to Sociolinguistics
- How does language intersect with social identity?
- **Your project proposals will be due this week!**
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### Week 8: Identity and Community
- What is a language community?
- Can we use these linguistic tools to better understand meme usage?
- How does our use of these things tell people about who we are?
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### Week 9: We live in a Society
- How do language and culture interact?
- How do memes and culture interact?
- Can memes be translated across cultures?
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### Week 10: Language on the Internet *in the future!*
- How does language change?
- How do these things change?
- Do memes become more abstract or concrete or both over time?
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### Finals Week
- You'll submit your final projects on March 20th at Noon
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### Any questions?
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### I'm excited
- We're rebooting this class with new ideas and approaches
- We're opening it up to the entire interweb!
- There will be some changes
- And what you end up doing will shape what I end up doing
- Your enthusiasm will play a big role in making this class more than just a meme
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Thank you!